Our marketing management students thrive in real-world business environments and relish in scholarly pursuits. They take part in business case competitions that deal with challenges relating to marketing strategy, branding, social or environmental problems, strategic management, and business processes. They seek out and devote themselves to voluntary social programs, highly demanding industry internships, and real-world business projects. Many have received rave reviews and awards for their performance. Some are even acting as student entrepreneurs and running their own commercial projects while studying.

Our students also collaborate with scholars, graduate students, fellow undergraduate students from other programs and industry practitioners on research projects. They inject their creativity, skills, and knowledge into research activities and assist in research design, data collection, and analysis, in addition to research report and academic manuscript development. Research grants for students are also provided to support them in generating quality outputs. 

Below are some examples of publications by our students:

(Notes: Corresponding Author in*;teachers name in bold, students name in blue.)